How to search engine optimization(SEO)

How to do search engine optimization in right ways

Search engine optimization has changed a lot in the last 15 years, but it remains the most effective method of getting your site to the top of the Google search engine (and on to certain success). But there are so many different SEO methods currently being employed today that it can be hard to tell which are the most effective. You will hear a lot of so called gurus out there telling you that the best way is to basically spam yourself to the top, but this never works. Even if it does get you a few days at the top, Google's bots are advanced enough today to tell the dummy sites from the ones that are worthwhile. And they don't value spam. So strike that idea from your SEO repertoire right away.

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Optimization of Search Engines begins

Another method you will want to steer clear of in the SEO world is that of keyword stuffing. Stuffing is when your content has numerous keywords used over and over again in the hope that it will outperform another site based on frequency of use rather than relevancy. Again, this is a bad idea in the Internet marketing world. In fact, it can get you blacklisted, which means no search engine will list you until you get the matter taken care of.

With all talk of these tactics that just don't work any longer (and many say they never did), what does work in the world of SEO? To answer that, you will have to turn to the most common form of SEO that is in existence today: the social networking system. Social networking sites are part of the Web 2.0 experience. The ones that are successful - sites like Facebook and Twitter - are successful because they have millions and millions of users with a wide variety of interests. It is easier than ever to target a keyword and have personalized access to thousands of people in your target audience within minutes. Once you know who they are, it's easy to market to them. And once you are marketing to them, you are well on your way to bumping your site up to the top of the search engine ranks.
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